farmhouse in the city
WInner The London Standard New Homes Awards 2022
“BEST SMALL DEVELOPMENT”
A listed fire station conversion in Victoria, SW1
Studio L London acted as Creative Director for the restoration and residential conversion of this landmark Edwardian building, guiding the project from architectural concept through to interior specification.
For the launch, Studio L created three bespoke show homes. This apartment, located within the original station building, was conceived around a single narrative idea: “what if Carrie Bradshaw moved to London and wanted the feel of the English countryside while living in the city?” The result combines countryside character, Bloomsbury-inspired eclecticism and subtle references to the client’s Far Eastern heritage.
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This whimsical but sophisticated “Granny Chic” premise guided a design rich in texture, colour and eclectic personality.
The apartment layers dimensional materials with quirky one-off vintage finds, family heirlooms and creatively upcycled pieces. Nature motifs nod to the English countryside, while subtle references to the client’s Far Eastern heritage give the home a more personal rhythm.
Anchored by Studio L London’s bespoke furniture and custom rugs, the home felt cosy, sophisticated and full of character and collected over time.
“It really feels like a home in the Cotswolds or somewhere in the countryside. Once inside, you would never know you were in the heart of central London”
- Private Client
PROJECT DETAILS
LOCATION
Victoria / St James’s, London SW1
PROPERTY
Grade II listed Edwardian fire station conversion
SIZE
1,400 sq ft
ROLE
Creative Director
Interior design
FF&E procurement
Furniture and soft furnishing design
PRESS
Architectural Digest —The poshest new residences on the market right now
ACCOLADES
Best Small Development Winner, The Standard New Homes Awards 2022
Shortlisted, British Homes Awards 2023
Shortlisted, New London Awards 2022
Shortlisted, RIBA London Regional Award 2025
PHOTOGRAPHY
Nick Rochowski, Studio Rochowski
STYLING
Laura Marino, Studio L London